John Nagle, Co., a fourth-generation seafood enterprise established in 1887 in Boston, has a legacy of quality and sustainability. Partnering with Thought For Food & Son, they launched the Gulf Stream Edge brand to expand their presence in the U.S. retail market. The goal was to attract consumers aged 25 and above who value quality seafood. The new logo and packaging design exude sophistication and elegance, featuring captivating product photography to communicate superior quality and the promise of a delightful culinary experience.