A Frozen Yogurt For Sophisticated Palates
Elan Frozen Yogurt was a portfolio brand of New England’s legendary Brigham’s Ice Cream which was acquired by HP Hood in 2008.
Brigham’s Ice Cream selected Thought For Food & Son to redesign their Elan Frozen Yogurt brand to compete against larger national brands. The assignment from Brigham’s began the birth of Thought For Food & Son in 2005.
The new package was designed to portray an up-scale European look and feel that positioned each yogurt flavor front and center on the tub alerting consumers to the delicious treat that is elan frozen yogurt.
Thought For Food & Son understands that a food company’s product packaging is its most prized advertisement. Our goal is to always design a fresh, appetizing package to inspire consumers to purchase your product and keep your brand in their hearts and minds.
The Natural Choice for Food Companies
910 Boston Post Road, Suite 250
Marlborough, MA 01752